How to Make Ecommerce Websites Easy to Use and Experience
How to make ecommerce website are an excellent way to promote a brand, display products and services and link to social media. However, they need to be developed in a way that makes them easy for customers to use and experience.
Using these tips, you can build an eCommerce website that is easy for your customers to use and helps grow your business!
Make it Scannable — Users scan web pages rather than read them. So, keep your content short and highlight important information with bold fonts.
Add Interactive Content — Use interactive elements to make your site more engaging and communicate product benefits. Take the quizzes on Vitra’s online store or the 360-degree experience on Heveya’s ecommerce site as examples.
Creating Your Own Ecommerce Website: A Step-by-Step Guide for Beginners
Provide detailed descriptions and images — The key to an effective ecommerce site is in providing a clear understanding of your products. This can include product colors, sizes and functions to help shoppers choose the right item for them.
Show Off New Items — You want to showcase your latest products as soon as they arrive so that potential buyers can make decisions quickly and easily. It’s also a good idea to add an About Us page that tells your company story.
Design for Mobile — A growing share of ecommerce transactions will be on mobile devices, so your site should adapt to different screen sizes and be responsive. In addition, you’ll need to have an ecommerce platform that offers quick checkout and mobile-friendly features to make it easier for customers to complete their purchase.